Where marketing science
meets machine learning.
Two researchers who spent years studying how humans think, feel, and decide — and built the tools to measure it at scale.
Prof. Dr. Francisco Tigre Moura
Marketing · Consumer Psychology · AI
IU International University of Applied Sciences
Has studied fan behaviour for over a decade, including the Live FM: Fan Monitor project — four editions, 4,000+ respondents, downloaded more than 27,000 times. PhD in Marketing from the University of Otago. Founder of LiveInnovation.org, a research and education platform at the intersection of AI and creativity. His work connects consumer psychology with AI-generated insight in ways that are both academically rigorous and commercially actionable.
Prof. Dr. Visieu Lac
Machine Learning · NLP · Predictive Analytics
IU International University of Applied Sciences
Built predictive models for some of the world's largest financial institutions before turning that same rigour to natural language processing and consumer behaviour. PhD in Physics from the University of Melbourne. Programme Director for the Master's in Machine Learning at IU. His pipelines power every analysis FanTrendTracker runs — from comment ingestion to emotion classification — entirely on local infrastructure.